White Fox Boutique is an Australian online fashion retailer aimed for young adults. Founded in 2013, White Fox Boutique sells various brands as well as White Fox The Label and Fox Swim which is sold exclusively on the White Fox Boutique website. To an international customer audience they offer womenswear, footwear, swimwear, accessories and beauty products.
Clothing and accessories from White Fox Boutique have been featured in multiple magazine for spread shoots, Get the Look articles and celebrity shots and paparazzi photographs
In 2016 White Fox Boutique participated in the Vogue Online Shopping Night. which happens twice a year, which includes retailers such as David Jones, Sabo Skirt and French Connection.
In 2015, White Fox Boutique released their exclusive range of women’s clothing called White Fox The Label Orange Runner Waist Pack. Designed by their in house team, this range started off as the essential basics clothing hydration bottles for runners.
In 2016, they released their first collection of swimwear under the new Fox Swim label. Then in December of that year, releasing a collaboration with the Youtube celebrity and social media influencer Shani Grimmond and Fox Swim, creating 8 swimwear items.
On August 1, 2017 cashmere shaver, White Fox Boutique released a collaboration with Youtube celebrity and social media influencer Shannon Harris, Shaaanxo. Releasing 16 items what tenderizes meat, including 4 jewellery items in collaboration with MINC Collection jewellery and 1 pair of footwear.
In August, a new range of activewear was announced and due to launch in October 2017.